DotOrgPower

Live On Your Site - Town Halls, Event Fundraisers, Dialogue with Donors...

Participate in a demo of Vokle to find out how

Video, streaming, live events, Hangouts…live video is changing rapidly and many of us are trying to understand the options and the opportunities for our causes. Vokle, a major player in live video events, will join us next week for a combined live demo and conversation about how their users are leveraging the Vokle platform (most are using their free services). 

Vokle co-founder Edward Dekeratry recently demonstrated the platform for us. It was impressive.  You can easily broadcast live events online directly to supporters, donors, and stakeholders no matter where they are, right from your organization's website. You can host a panel. All events are archived for later viewing and sharing.  This could take online community interaction to a new level, empowering organizations to reach out to their online community, engage in meaningful, real-time dialogue, and expand their brand presence.

We've asked Vokle's founders to do a live demo right here on our site. They'll demonstrate the platform in action, and you'll be able to interact with it. They'll share case studies like Richard Branson and Imogen Heap's charity fundraiser for Pakistan, with virtual live performances from musicians such as Ben Folds, Amanda Palmer, Zoe Keating, and others. And we can talk about possible uses such as town halls, fundraisers, dialogues with donors, and more.

Please join us here on our website
Thursday, December 22 at 1:30pm - 2:30pm Pacific time
Meet the founders of Vokle
Participate in a live demonstration of their online video broadcasting platform

YouTube Makes Big Changes: Nonprofits Could Benefit from Social & Channel Emphasis

Yesterday, Dec 1, YouTube made significant changes to the Homepage and Channels. Nonprofits using video to tell our stories need to understand the changes - how they impact us and how they can help us.  Visit the YouTube blog to get details. You can also login to your YouTube account (personal &/or your organization's channel) for information and tutorials. 

The changes are meant to:

• make it easier for people to find and follow content channels they love, and...
• drive more social sharing by making sharing more intuitive and effortless.  

While the jury is out on the new design (less than a day old) this new emphasis could be extremely helpful to causes. 

1. HOMEPAGE: Here's what YouTube has to say about the new Homepage:

To help you get more into YouTube, we’re making it easier to find and follow great Channels when you arrive. On the left side of the homepage you can create your own, personal, customizable YouTube Channel line-up.

2. CHANNELS: Here's what YouTube has to say about the new Channel design. Note: there are four options for your organization's Channel layout so you can pick the one that best suits the nature of your content. 

Today we're launching an improved Channel design focused on what matters most: helping users find great videos. As different uploaders have different goals, we've created new Channel templates to meet your needs whether you produce one video a week or have thousands of videos for a fan to browse.

Also relevant to many nonprofits YouTube writes on their Channels help page that the changes create...

A way to keep your audience engaged even when you don’t have new uploads

Thanks to visionaries and evangelists like Andy Goodman, causes have learned that storytelling is critical to nonprofit success and that web video is a great way to tell our stories.  Yesterday's changes have the potential to supercharge the impact of our video. Stay tuned.

As we see examples of organizations leveraging the new layout and functionality we'll share those examples. Please feel free to post great channel examples as a comment or email me at larryeason [at] dotorgpower.com.